What is Technical SEO?

Technical SEO refers to website and server optimizations that help search engine spiders crawl and index your site more effectively (to help improve organic rankings)

Technical SEO is part of on-page SEO, which focuses on improving elements on your website to get higher rankings. It’s the opposite of off-page SEO, which is about generating exposure for a website through other channels.

What are the characteristics of a technically optimized website?

A technically sound website is fast for users and easy to crawl for search engine robots. A proper technical setup helps search engines to understand what a site is about. It also prevents confusion caused by, for instance, duplicate content. Moreover, it doesn’t send visitors, nor search engines, to dead-ends caused by non-working links. Here, we’ll shortly go into some important characteristics of a technically optimized website.

10x YOUR TRAFFIC

From Google On Your Site